In the digital age, content marketing has become essential for local businesses to build relationships, establish authority, ...

Social media, local marketing, and mobile usage are exploding. Though each can be critically important to a successful digital marketing campaign, social, local, and mobile are not in separate silos.

Finding the right marketing channels to promote your business is tricky. There are dozens of marketing channels, but your ...

The National Cultural Commission (NCC) is backing Papua New Guinea’s film industry to engage and raise awareness in rural ...

Search Engine Land » PPC » Google is making a major change to Local Service Ads Chat with ... In 2008, Anu's career started with delivering digital marketing campaigns (mostly but not ...

Uncover the importance of brand marketing in today’s search landscape. Find out why focusing on conversational content can have a positive impact on your brand. Subscribe To Our Newsletter.

Jennifer Simonson draws on two decades as a journalist covering everything from local economic developement to small business marketing. Beyond writing, she tested entrepreneurial waters by ...

Marketing is the management process through which goods and services move from concept to the customer. Whether it is communicating offline or online, marketing is an integral part of business. Career ...

Private-equity groups are buying franchisees that control markets, which enables them to control local marketing and avoid losing reputation from the poorly-run mom-and-pop down the street.

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You finish the course on your own timeline and then schedule an exam at a local testing center. The cost is $2,060, but it’s sometimes reduced to $1,442. Digital Marketing Expert: For more ...