This is particularly concerning for programmatic traders. Traders must constantly navigate between strategy and technology, ...

Colossus Media LLC ("Colossus SSP"), the inclusive supply-side advertising platform, today announced the launch of Momentum, ...

Compiled by IAB Europe’s Programmatic Trading Committee, this survey gathered insights from 254 respondents, including ...

In this DeepDive, in association with JCDecaux, we hear about the power of programmatic DOOH from eight top brands, learning ...

These advantages make programmatic CPL acquisition a disruptive model in B2B demand generation, giving marketers the tools to ...

Brands are grappling with challenges such as signal loss, reduced access to key data sources, and tighter privacy regulations ...

As the mid-market sector gains momentum, StackAdapt, a multi-channel programmatic advertising platform, is making strides in empowering advertisers with premium ...

This enables us to create more personalised, relevant campaigns that engage specific audiences. Clients have realised that ...

Google is rolling out new curation tools within Google Ad Manager to help media agencies more easily discover and activate ...

The Trade Desk exceeded third-quarter revenue and earnings forecasts, demonstrating strong growth amidst a dynamic digital ...

Exchange, the winning entry for the City of Calgary’s Riverwalk West international design competition, is a product of a collaboration among team members representing landscape architecture, ...