Twitter advertising offers businesses a powerful ... Remember, the right strategy can make a big difference in how well my ads perform! Timing is everything! I’ve noticed that posting between 9 AM and ...

By contrast, the more advanced you get with things like complex marketing strategies and lead generation ... they are becoming more adept at understanding the difference between an authentic value ...

For advertisers already supporting college sports, the ability to sponsor an athlete directly adds significant authenticity ...

As a new Hispanic Heritage Month begins, there’s an opportunity to discuss the state of marketing to Hispanics in the US.

CEO Lachlan Murdoch's announcement to pursue Fox's 18.6% option on Fan Duel, valued at $3.7 billion, is a significant ...

From moving companies to political campaigns, the practice of faking support is being called out more than ever. Tobacco ...

If you've ever seen a restaurant or grocery store advertising a steak burger, you may have wondered what separates it from a ...

EXCLUSIVE: The former Accenture and Dentsu leader will help clients drive higher media value through media performance audits ...

The decision will likely come down to the connection type -- fiber or DSL -- you can get with Frontier. Here's how these two ...

There are many more important things in the world than 'The Premiership' - but once it’s been pointed out, you can’t help but see it ...

The CEO of Spyre Sports and The Volunteer Club said the companies work with more than 100 different UT athletes.